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2011年3月24日星期四

Zhang Tao, vice president of footwear brand Anta Anta innovative ideas to share

"As long as your aim is to promote the effective management of enterprises with revenue generation, I think it is innovation." Recently, Nike Air Max 90 professional managers by the Association Quanzhou Quanzhou "win in the innovation" Forum on Business and Information Tan Siu Lin Quanzhou Normal University Dean said the case Ouyang Zhong Hui.

    The forum to "win in the innovation" as its theme, invited well-known enterprises in Quanzhou nearly 300 managers of industrial economies in transition, the issue of how to innovate in-depth exchanges and discussions. During the ANTA invited Zhang Tao, vice president, general manager of YULIN eight horses, five guests tea, their enterprise through a combination of innovation success stories, shared their experiences and insights of innovation.

    "Innovation is not only for the development of enterprises, but also the survival of the path." Forum, Tao says he also shared in the ANTA just started when the brand made significant impact on two things, that contract Kong Linghui ANTA's brand image as a bold voice and brand advertising in the run China Central Television. As we all know, Anta has experienced both events, was a great success. Through these two events, Tao said, companies only continue to outdo themselves, constantly in management, technology, brand innovation, are likely to become a really big business.

    Zhang Tao that business innovation is the key word "brand." Although part of business success thanks to the modern enterprise system innovation, but the brand of innovation has always been the key to innovation. "Brand whose time has come, only continuous brand innovation, to enhance enterprise competitiveness, take a favorable position in the competition. Different types of businesses, different areas of innovation, but the only thing is that they are so innovative enterprises to obtain a huge success. "

    The key innovation Ouyang president was given an ellipsis, "Innovation has unlimited possibilities, it covers the scope, depth of content contained can only be expressed with the ellipsis." Ouyang Dean explained.

    In addition to sharing of innovative ideas and successful examples of professional managers who attended the meeting also discussed how to face failures and bottlenecks in innovation, how to reduce the Nike Air Max 2009 cost of innovation and so on.

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